Privacy Policy

Introduction

Hushwood is committed to protecting the privacy and personal information of prospective residents, current residents, their families, and visitors to our website. This Privacy Policy explains how we collect, use, store, and protect personal data in accordance with applicable data protection laws, including Thailand's Personal Data Protection Act (PDPA) and, where applicable, the European Union's General Data Protection Regulation (GDPR).

By using our website, contacting us, or engaging our services, you acknowledge that you have read and understood this Privacy Policy.

Information We Collect

Personal Information You Provide

We collect information that you voluntarily provide to us when you:

• Fill out contact forms on our website
• Inquire about our services via phone or email
• Arrange visits to the residence
• Enter into a residential care agreement
• Communicate with our staff about care needs

This information may include:

• Name and contact details (phone number, email address, postal address)
• Date of birth and age
• Health information and medical history (for residents)
• Dietary preferences and restrictions
• Emergency contact information
• Financial information for billing purposes

Information Collected Automatically

When you visit our website, we may automatically collect certain technical information, including:

• IP address and browser type
• Device information and operating system
• Pages visited and time spent on site
• Referring website or source

This information is collected through cookies and similar technologies. For more details, please see our Cookie Policy.

How We Use Your Information

We use the personal information we collect for the following purposes:

• To respond to inquiries and provide information about our services
• To arrange and conduct visits to the residence
• To provide residential care services to residents
• To coordinate medical appointments and healthcare services
• To prepare meals according to dietary needs and preferences
• To communicate with family members and emergency contacts
• To process payments and maintain billing records
• To improve our services and website functionality
• To comply with legal and regulatory requirements

Legal Basis for Processing

We process personal data based on:

• Consent: You have given clear consent for us to process your personal data for specific purposes
• Contract: Processing is necessary for us to fulfill our contractual obligations to provide care services
• Legal obligation: Processing is necessary to comply with applicable laws and regulations
• Legitimate interests: Processing is necessary for our legitimate business interests, provided these do not override your fundamental rights

How We Share Your Information

We do not sell or rent your personal information to third parties. We may share your information with:

• Healthcare providers (clinics, hospitals, pharmacies) with your consent or as necessary for your care
• Emergency contacts designated by you or your family
• Service providers who assist with our operations (accounting, legal, IT support), under strict confidentiality agreements
• Government authorities when required by Thai law or regulation
• Insurance companies for billing purposes, with your authorization

All third parties with whom we share your information are required to maintain confidentiality and use the information only for the purposes for which it was disclosed.

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Secure storage of physical records in locked cabinets with restricted access
• Password-protected digital systems with encrypted data transmission
• Regular staff training on data protection and confidentiality
• Limited access to personal information on a need-to-know basis
• Regular review and updating of security protocols

While we take reasonable steps to protect your information, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Data Retention

We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Specifically:

• Inquiry information: Retained for 2 years after last contact
• Resident care records: Retained for 7 years after conclusion of care, in accordance with Thai healthcare regulations
• Financial records: Retained for 7 years for tax and accounting purposes
• Website analytics: Retained for 2 years

When personal information is no longer needed, it is securely deleted or anonymized.

Your Rights

Under applicable data protection laws, you have the following rights regarding your personal information:

• Right to Access: You can request a copy of the personal information we hold about you
• Right to Rectification: You can request correction of inaccurate or incomplete information
• Right to Erasure: You can request deletion of your personal information in certain circumstances
• Right to Restrict Processing: You can request that we limit how we use your information
• Right to Data Portability: You can request transfer of your information to another service provider
• Right to Object: You can object to certain types of processing, including direct marketing
• Right to Withdraw Consent: Where processing is based on consent, you can withdraw it at any time

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within 30 days.

Cookies and Tracking Technologies

Our website uses cookies and similar technologies to improve user experience and analyze site traffic. For detailed information about the cookies we use and how to manage your preferences, please see our Cookie Policy.

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to read the privacy policies of any website you visit.

Children's Privacy

Our services are designed for elderly adults and their families. We do not knowingly collect personal information from individuals under 18 years of age without parental consent.

International Data Transfers

Your personal information is primarily stored and processed in Thailand. If information is transferred to other countries, we ensure appropriate safeguards are in place to protect your data in accordance with applicable laws.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. When we make significant changes, we will notify you by posting the updated policy on our website with a new "Last Updated" date. We encourage you to review this Privacy Policy periodically.

Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

You also have the right to lodge a complaint with the Personal Data Protection Committee in Thailand or the relevant supervisory authority in your jurisdiction if you believe your data protection rights have been violated.